This survey was conducted on Vital MTB June - August 2022. Responses were limited to one person. Results were tabulated from 10,000 surveys. Results have been rounded to the nearest tenth of a percent.
If Have Kids (Under 18) That Ride:
Highest Level of Education Completed:
Less then high school
6.3%
Postgraduate degree
22.8%
International Traffic:*Top 10 countries from survey responses
US Traffic:*Top 10 states from survey responses
International Traffic:*Top 10 of 224 countries from Google Analytics
US Traffic:*Top 10 states from Google Analytics
Non-Mountain Bike Activities In Which You Participate Or Follow:
Bodybuilding / weightlifting
25.0%
Motocross / Off-road
15.5%
Stand-Up Paddleboarding
14.7%
Off-Road Truck Racing
3.4%
How Often Ride:
4 or more times a week
45.4%
Typres of Riding Done in Past 12 Months:
Enduro / All-Mountain
73.8%
Street riding / Skateparks
22.1%
Favorite Type of Riding:
Enduro / All-Mountain
41.2%
Street riding / Skateparks
1.7%
Entered Race in Past 12 Months:
If "Yes," Type of Race:
Endurance races (6-24 hours)
9.5%
Favorite Bike Park:
Whistler Mountain Bike Park
15.1%
Trestle / Winter Park
2.7%
Angel Fire Bike Park
2.2%
Northstar California
2.2%
Snow Summit / Big Bear
2.0%
Thunder Mountain Bike Park
1.3%
Saalbach-Hinterglemm
0.7%
Silver Star Bike Park
0.7%
SkyPark at Santa's Village
0.7%
Blue Mountain Bike Park
0.6%
Christchurch Adventure Park
0.6%
Lenzerheide Bike Park
0.6%
Revolution Bike Park
0.5%
Black Mountains Cycle Centre
0.5%
Type(s) of Bike(s) Owned:
Enduro / All-Mountain
60.0%
Dirt Jump / Street / 4x
18.7%
Electric Mountain Bike
12.7%
Wheel Size Owned:
Mixed (29” front, 27.5” rear)
12.9%
Tire Size Normally Run, Front:
Tire Size Normally Run, Rear:
Where Do You Normally Buy Bike Parts:
Online / E-commerce retailer
48.8%
Direct from manufacturer
12.3%
E-commerce Users Buy From Most Often:
Mountain Bikes Direct
3.9%
Cambria Bicycle Outfitters
0.3%
Direct from manufacturer
0.1%
How Often Repairs Done By Local Shop:
Less than 25% of the time
58.9%
Number of People Users Have Given MTB Buying Advice To:
Work In A Bike Shop?:
Currently work in a shop
7.8%
Previously worked in a shop
18.1%
COMPLETE MOUNTAIN BIKE :
Will purchase within 12 months
41.0%
Are You Considering Purchasing From Consumer-Direct Bike Brand?:
IF “YES,” WHAT WHEEL SIZE :
Mixed (29” front, 27.5” rear)
18.6%
IF “YES,” WHAT BRAND, CROSS-TABULATED BY hardtail :
IF “YES,” WHAT BRAND, CROSS-TABULATED BY 110-119mm rear travel:
IF “YES,” WHAT BRAND, CROSS-TABULATED BY 120-129mm rear travel :
IF “YES,” WHAT BRAND, CROSS-TABULATED BY 130-139mm rear travel :
IF “YES,” WHAT BRAND, CROSS-TABULATED BY 140-149mm rear travel :
IF “YES,” WHAT BRAND, CROSS-TABULATED BY 150-160mm rear travel :
IF “YES,” WHAT BRAND, CROSS-TABULATED BY 161-180mm rear travel :
IF “YES,” WHAT BRAND, CROSS-TABULATED BY over 180mm rear travel :
SUSPENSION FORK :
Will purchase within 12 months
30.1%
WHEELSET :
Will purchase within 12 months
31.5%
IF "YES," PRE-BUILT OR CUSTOM :
IF “PRE-BUILT”, MATERIAl:
IF “PRE-BUILT”, INTERNAL RIM WIDTH :
IF “PRE-BUILT,” WHAT BRAND :
IF “CUSTOM”, rim MATERIAL :
IF “CUSTOM”, INTERNAL RIM WIDTH :
IF “CUSTOM,” WHAT BRAND OF RIMS :
IF “CUSTOM,” WHAT BRAND OF HUBS :
TIRES :
Will purchase within 12 months
77.9%
TIRE INSERTS :
Will purchase within 12 months
28.6%
HANDLEBARS :
Will purchase within 12 months
28.2%
IF “YES,” WHAT BRAND :
Whisky Parts Company
0.3%
STEM :
Will purchase within 12 months
22.3%
GRIPS :
Will purchase within 12 months
54.8%
HEADSET :
Will purchase within 12 months
16.3%
BRAKES :
Will purchase within 12 months
31.6%
DERAILLEURS :
Will purchase within 12 months
26.6%
CRANKS :
Will purchase within 12 months
18.4%
BOTTOM BRACKET :
Will purchase within 12 months
19.4%
IF “YES,” WHAT BRAND :
Wheels Manufacturing
4.7%
FRONT CHAINRING :
Will purchase within 12 months
28.2%
CASSETTE :
Will purchase within 12 months
30.9%
Will modify existing cassette
3.6%
CHAINGUIDE :
Will purchase within 12 months
15.0%
PEDALS :
Will purchase within 12 months
38.1%
IF “CLIPLESS,” WHAT BRAND:
IF “FLAT,” WHAT BRAND :
Pedaling Innovations
1.3%
IF “YES,” WHAT TYPE :
Open Face/Half Shell
45.3%
Full Face, Trail/Enduro
19.7%
Convertible (remove chin bar)
9.4%
IF “OPEN FACE,” WHAT BRAND :
IF “FULL FACE trail/enduro,” WHAT BRAND :
IF “FULL FACE DH,” WHAT BRAND :
IF “CONVERTIBLE (full face w/removable chin guard),” WHAT BRAND :
IF “3/4 shell,” WHAT BRAND :
IF “YES,” WHAT TYPE OF RIDING SHOES :
IF “CLIPLESS”, WHAT BRAND :
SUNGLASSES (riding or casual) :